I write about all things product management, leadership, strategy, and operations as well as the emerging role of generative AI in business transformation efforts. Read on to learn about these
ideas in motion.

Jesse Rosel Jesse Rosel

Digital Transformation is about Empowerment

The best business transformation efforts are about empowering your customers, your employees, or both. Digital Transformation is no exception. Transformation initiatives should be about removing barriers…

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Jesse Rosel Jesse Rosel

AI Business Elements 101: LLMs, Copilots, and Agents

Keeping up with the terms and buzzwords that make up the Generative AI ecosystem can be daunting — and that’s coming from someone who reads and listens to podcasts nearly every day on this very topic! While I may know more about this topic than the average person, I can admit that it’s still only enough to be dangerous. Loosely understanding and discussing these concepts with colleagues and stakeholders will only get you so far.

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Jesse Rosel Jesse Rosel

Conquering the Myth: Steps to Mature Product Operating Model

This article is for those of us navigating the messy reality of legacy processes and culture in mid to large companies, striving for better but far from the ideal. It’s for the product managers in the trenches and the leaders tirelessly championing customer-centricity…

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Jesse Rosel Jesse Rosel

Why Your Product Roadmap Needs the Right Investment Mix

Your product roadmap is more than just a list of prioritized features; it’s a strategic tool that guides the future of your product. The investment mix in your roadmap ensures resources are allocated across various feature types to achieve your company’s — and your customer’s — short-term needs and your long-term vision.

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Jesse Rosel Jesse Rosel

The Intelligence Power-up: Generative AI is not just about Efficiency

Generative AI isn’t just about speeding up (or fully automating) tasks — it’s a tool that enhances human intelligence and improves the quality of your work output. In fact, I think much of the focus on efficiency gains (and the subsequent debate about workforce reductions) misses the point…

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Jesse Rosel Jesse Rosel

AI is an Output, Not an Outcome, People!

Outputs are the tangible results of our efforts — the features we ship, the tools we implement, or the products we launch. Conversely, outcomes are the measurable impacts that outputs have on our business goals and user experiences.

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